Upgrade your marketing team’s data skills
You told us you have a skills shortage, we have obtained government funding to meet your needs.
By attending this once-a-week Skills Bootcamp your employees will develop transformational data skills, from analysis, visualisation and storytelling to strategy, management and reporting.
Instilled with confidence by tutors who are the brightest minds in their field, Skills Bootcamp alumni won’t just sharpen their own data skills. They’ll also be a beacon of better performance, delivering high-quality campaigns that drive your business forward.
Best of all, up to 90% of these costs are picked up by the government, all in the name of boosting the nation's productivity and growth.
Save up to £3150 on course costs and pay as little as £350, depending on company size.
Understanding what confident decision making is has completely transformed my job.
Better campaign effectiveness and performance
"Understanding what confident decision-making is has completely transformed my job."
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Sign up to the DMA’s upcoming Data and Analytics for Marketers Skills Bootcamp.
This course is for every Marketer, Exec/Manager, Campaign Analyst, Junior Analyst, Junior Planner, CRM Exec/Manager working with customer data to drive successful business outcomes by improving marketing effectiveness.
Q1. Who is this course for?
It is taught in a virtual classroom with live tutor-led sessions delivered via Zoom.
13 December 2023 – 27 March 2024 (Every Wednesday)
09 January 2023 – 09 April 2024 (Every Tuesday)
09 February 2023 – 11 May 2024 (Every Friday)
Q2. When and where is it being held?
Q3. How much does it cost?
The DMA secured funding from the £2.5 billion National Skills Budget via the Department for Education to enable members and the industry as a whole to achieve this objective despite current financial pressure. As a result, you will earn a qualification from the DMA’s Institute of Data and Marketing in Data and Analytics worth £3,500 and your company only pays £350 per employee excluding VAT.
If the answer to your question is not here,
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What will I learn and who's running it?
Join Tim Hamill, Founder of DataKetchup, over the next 14 weeks and turn your marketing team into Data, Analytics and Strategy mavens. Hundreds of marketers across England have sharpened their skillset with our government funded Skills Bootcamp.
1. Understand the information organisations hold about their customers.
2. Learn how to analyse data and create valuable insights that will serve your customers better.
3. Use data to build with clear and relevant marketing communications and customer journeys.
4. Master communicating data insights to internal stakeholders to aid decision making.
5. Ensure your customer communications are ethical and compliant with data protection legislation
6. Improve marketing effectiveness and learn how to measure its contribution to business outcomes
7. Understand how data analytics and measurement is impacting your business performance
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Join the brightest minds in the industry, over 14 weeks and turn your marketing team into data experts.
Not sure if this course is for you? Reach out to our team at: firstname.lastname@example.org and they’ll find the right training for your team.
contribution to business outcomes and MUCH more...
Q4. What will I learn?
How to analyse data and create valuable insights.
Use data to build clear and relevant customer journeys.
Master communicating data insights.
Ensure you are complying with data protection legislation
How to improve marketing effectiveness measure its
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