50% off DMA training courses
Here at the DMA, we understand the value of upskilling; it's the best way to adapt to new responsibilities, improve your performance or to get that promotion you've been chasing.
From Monday 20 November to Sunday 26 November, you can get 50% off your chosen courses with the code BLACKFRIDAY50 at checkout.
Marketing is a constantly changing industry and it’s more important than ever that we continue to upskill and adapt.
To make it easy for you to update your marketing toolkit, for every day next week we’re offering a range of our most popular courses for half-price!
Whether you’d like to learn how to write more effective copy, how to develop a content marketing strategy or how to improve your user experience, we’ve got something for you.
There’s no better time to advance your career. Check out our range of courses below and book your spot now before they all fill up!
Subject matter
Course details
Price
Award in Marketing
Fine-tune your marketing communications theory and put it into practice to boost
your results.
Buy now
£495
Marketing introduction
Compliance
Award in GDPR
Buy now
£495
Learn the key concepts of the GDPR, and the actions you can take to be compliant; protect your brand and your customers.
For Mid-level Marketers we offer:
Subject matter
Marketing introduction
Copywriting
AI-Powered Copywriting
Buy now
£225
Make AI your new man-made best friend and revolutionise your approach to content, from brainstorming to creating to editing.
Course details
Discounted
Price
For Senior Marketers we offer:
Subject matter
Marketing introduction
Management
Award in Data Driven Marketing Planning
Buy now
£247
Step up your strategic marketing planning. Understand how to use your campaign and customer data to inform your channel selection.
Marketing introduction
Digital Marketing
Award in Digital Marketing Strategy
Buy now
£247
Marketing introduction
Email
Award in Email Marketing Strategy
Buy now
£247
Improve your email conversions, engagement and inbox placement through strategic planning of your
email activity.
Course details
Discounted
Price
Marketing introduction
Content Marketing
Award in Content Marketing Strategy
Buy now
£247
Design effective content marketing strategies which are attractive to your audience and help you achieve your campaign objectives.
For Marketing Leaders we offer:
Subject matter
Marketing introduction
Data
Award in Campaign Data Strategy
Buy now
£247
Capitalise on your marketing
campaign data to meet and beat your strategic goals.
Marketing introduction
Data
Award in Customer Data Strategy
Buy now
£247
For practicing marketing leaders, you’ll use data segmentation, profiling and the latest tech-driven insights to gain competitive edge and improve marketing performance.
Course details
Discounted
Price
Buy now
Buy now
Buy now
Marketing introduction
Compliance
Award in GDPR for Direct Mail
Buy now
£100
Uncover the core facts every marketer needs to know and the advantages direct mail brings to marketers under the GDPR.
Marketing introduction
Direct Marketing
Award in Direct Mail
Buy now
£495
Get a complete understanding of how to plan, target, create, measure, and implement mail campaigns.
£247
Discounted
Price
£247
£247
£50
Price
£450
Price
£495
£495
£495
£495
£495
Price
Price
£495
£495
Buy now
Buy now
Buy now
Buy now
Buy now
Buy now
Buy now
Buy now
Buy now
Introduction to Marketing
Data and
Analytics
Data-Driven Marketing
£450
£225
Drive your business forward by using
data to improve results. Understand the best metrics to measure and how to evaluate campaigns.
Buy now
Buy now
Shop this course
Marketing introduction
B2B
Marketing
B2B Lead Generation
Buy now
£450
£225
Generate more leads, effectively measure your results, and learn to create content that works best for your target audience.
Marketing introduction
Compliance
Responsible Marketing: Privacy,
compliance and the law
Buy now
Buy now
£225
£450
Deepen your understanding of data protection, privacy and responsible marketing.
Social Media
Professional Certificate in Social Media
£995
£497
Looking to engage audiences through social media? Learn how to use data to create customer focused social media strategies.
Buy now
Buy now
Marketing introduction
Marketing
Psychology
Award in Behavioural Economics
Buy now
Buy now
£247
£495
Learn how unconscious biases can be harnessed in your marketing campaigns and understand the theory.
Drive more digital traffic to your website through strategic PPC, SEO, affiliate, display and website activity.
Marketing introduction
Copywriting
Copywriting Masterclass
Buy now
Buy now
£225
£450
Get practical tips and knowledge to help you connect with readers and inspire them to act.
£495
Marketing introduction
Management
Campaign Planning
Buy now
Buy now
£225
£450
Learn to plan and implement successful omnichannel campaigns. Bring together data and insights to create a seamless customer experience.
For Entry-level Marketers we offer:
Terms and conditions apply.
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